I was told to brace myself these next few weeks for Innovation Challenge. Two weeks of pure torture. Graded, of course.
Teams of four people--comprising of a creative strategist (CS), a creative brand manager (CBM), a copywriter (CW) and an art director (AD)--will go up and be expected to hold ground against MBA candidates from the likes of Harvard and Darden (UVA).
Problem 1: What arsenal does an AD have to counter an MBA in an MBA's territory?
Problem 2: Competing against UVA, especially when their Commerce grad. program is so highly ranked.
**Problem 3: I miss SLEEPING even more.
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2 comments:
YOU CAN DO IT!! :-D
go, cougars! oh wait, that was my high school cheer. :D btw vcu placed 2 teams in the finals last year.
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